Marketwired recently hosted a webinar, “Influencer Management 411: How to Make the Most of Influencers, Advocates and Ambassadors in Your PR and Marketing,” featuring subject-matter experts and influencers Shonali Burke (@shonali), Gini Dietrich (@ginidietrich), Jeff Domansky (@ThePRCoach) and Deirdre Breakenridge @dbreakenridge as moderator.
At the June 11 event our panelists shared their insights on why it’s important to align your influencer strategy with your overall campaign objectives and gave us great advice on how to build a symbiotic relationship with your influencers that moves stakeholder relationships to new levels of loyalty and advocacy.
In tandem with the webinar, our panelists contributed their top influencer management advice for our Influencer Management 411 Infographic. Take a read through. You’ll find valuable tips that you can use to build and manage your own influencer relationships.
To receive access to the archived webinar, register here. Keep the conversation going on Twitter at #Influence411.